Report Collection
Rebranding an Online Storefront

01_home
01_home

This was an early concept that helped win the account.

02_category_main
02_category_main

Sample category template.

03_pitch_product_detail
03_pitch_product_detail

Proposed detail page.

alt_newhome_revised
alt_newhome_revised

This is the final design. The layout is oriented around bold product image promos.

final_home_1
final_home_1

Alternative homepage.

alt_newhome_newyears
alt_newhome_newyears

Alternative homepage.

final_home_2
final_home_2

Alternative homepage.

alt_newhome_boxingpromo
alt_newhome_boxingpromo

Alternative homepage.

final_category_main
final_category_main

Final category template.

final_productdetail
final_productdetail

Final product detail template.

alt_new_womens_homepage
alt_new_womens_homepage

Splash page promoting a female line.

Report Collection

Report Collection is largely a men’s fashion wear clothing brand based in Canada. Marketing to the niche, style-savvy man, their online store-front needed to convey all of their essential brand sensibilities, while being optimized for online retailing. BOALT was responsible for all of the design and development of their website, including a back-end custom built shopping cart.

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by
Nissan LEAF Royal Palm Hotel