Report Collection

Rebranding an Online Storefront

01_home: 01_home

This was an early concept that helped win the account.
02_category_main: 02_category_main

Sample category template.
03_pitch_product_detail: 03_pitch_product_detail

Proposed detail page.
alt_newhome_revised: alt_newhome_revised

This is the final design. The layout is oriented around bold product image promos.
final_home_1: final_home_1

Alternative homepage.
alt_newhome_newyears: alt_newhome_newyears

Alternative homepage.
final_home_2: final_home_2

Alternative homepage.
alt_newhome_boxingpromo: alt_newhome_boxingpromo

Alternative homepage.
final_category_main: final_category_main

Final category template.
final_productdetail: final_productdetail

Final product detail template.
alt_new_womens_homepage: alt_new_womens_homepage

Splash page promoting a female line.

Report Collection

Report Collection is largely a men’s fashion wear clothing brand based in Canada. Marketing to the niche, style-savvy man, their online store-front needed to convey all of their essential brand sensibilities, while being optimized for online retailing. BOALT was responsible for all of the design and development of their website, including a back-end custom built shopping cart.

Get more clicks, leads and conversions on your landing pages.

by Adam Boalt